The Madison Public Market’s MarketReady Program provides training and micro-grants for new and existing small businesses interested in becoming Madison Public Market vendors. The application period for the first cohort of participants closed on July 1, 2017. MarketReady will maintain a waitlist for applicants who apply after the deadline.
Guided by the mission of the Public Market, priority is given to applicants that belong to populations facing historic barriers to entrepreneurship, including low income populations, people of color, immigrants, women, displaced workers, veterans and LGBTQ individuals. Although MarketReady’s focus is supporting potential Public Market vendors, the program may also provide a springboard to other opportunities.
Anyone in the 8-county Madison region interested in starting or scaling up a small, local business is welcome to apply. This includes Dane, Columbia, Dodge, Green, Iowa, Jefferson, Rock and Sauk counties. Priority will be given to City of Madison residents.
MarketReady focuses on businesses that sell locally-produced food, but arts, crafts, body care and other items produced locally are also encouraged. The Madison Public Market will not be a producer-only market: producers can hire an employee to sell their products at their stall. MarketReady is open to supporting businesses that want to offer services at the Madison Public Market if these services support the mission of the market as a space for locally-produced goods.
The MarketReady Program is administered by the Northside Planning Council.